‘Other women mustn’t go through hell’

Respected female entrepreneur, Gloria Serobe, has said she doesn’t want other women to go through what she did.

While receiving the 2018 Lifetime Achievement Award at the EY (www.EY.com) World Entrepreneur Award ceremony recently, she insinuated that women go through hell to become successful in business and that it is her desire for a better business climate for women that drives her.

According to her: “I’m flattered by this award. As it’s difficult for women to get the same opportunities in business as men, all we wanted to do as WIPHOLD was to create a critical mass of women in business, as opposed to each one doing their own thing. There must never be a time again when a woman who wants to open a business goes through what we went through.”

As the Founding Member and Chief Executive Officer of Women Investment Portfolio Holdings (WIPHOLD), she has earned a distinguished reputation as a leader in the South African business world. And apart from her leadership role within WIPHOLD, she also serves on several boards.

She has received many accolades and awards throughout her career, and has been widely recognised for her outstanding contribution towards creating social and economic change in South Africa, and for the empowerment and development of women, particularly those in rural areas.

Keep it up, ma’am.