Mara claims first Africa-made smartphone
African high-tech player Mara
(https://Mara.com) on Friday announced the production of their newest product
the Maraphone – the first made-in-Africa, full-scale smartphone, soon to be
manufactured in plants across Africa.
“China has Huawei, Xiaomi; the
U.S has iPhone and finally Africa has Maraphone,” Ashish Thakkar, founder of
Mara Group told a press conference on the final day of the Africa Investment
Forum, currently underway in Johannesburg, South Africa.
“This project will show the
potential and ability that Africa can produce high quality and affordable
smartphones in Africa, by Africans, for Africans and for the rest of the world.
We are extremely grateful for the African Development Banks push in this sector
which greatly encouraged our progress,” Thakkar said.
The Maraphone phone, a
first-of-its-kind in the history of Africa, will produce high quality and
affordable smartphones to primarily serve the population of Africa and also
with the aim to export to other continents such as Europe.
“This is going to be totally
transformative and create thousands of direct jobs,” Thakkar said.
While global manufacture of
phones is on the rise and expected to hit a billion in the next few years, none
of them are produced on the continent, Thakkar said. The initial target market
for the phones would be first-time African smart phone users, while the first
manufacturing plants are to be located in Rwanda and South Africa.
Thakkar commended the African
Development Bank for its push to support industrialization of Africa through
its High 5’s strategy under which the Maraphone had received support.
Attending the ceremony, Bank
President Akinwunmi Adesina said: “By 2020, the value of Africa’s mobile money
industry is projected to top $14 billion. We need African-developed mobile
phones to leverage this potential."
“Africa is bold, strong and
innovative. Africa's time is now,” Adesina said.
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